ISMGA’s Post Graduate Diploma in Sports Management aims to introduce the candidates to various facets of the sporting industry and provide industry relevant training. A focused course with a combination of classroom training by professionals coupled with hand on experience and internship opportunities leading to getting job ready in under one year. Sessions for communication and presentation skills, resume building and interview skills aid in enhancing employability quotient amongst students.
Who is it for?
If you are a sports enthusiast wishing to turn your passion into profession, this course is an ideal start for you. Whether you are a graduate looking for a job opportunity in sports marketing and management or an entrepreneur looking to start your own business in sports, this course will help you fast-track your career.
Eligibility: This course is ideal for graduates in any stream, sports enthusiast wishing to turn their passion into profession and entrepreneurs looking to start their own business in sports.
Duration: one year
Module 1: Introduction to the World of Sports
Module 2: Business of Top Sporting events
Module 3: Strategic Management of Sport Organisations
Module 4: Business Strategy in Sport
Module 5: PR, Sponsorship & Advertising in Sports
Module 6: Business of Tourism and Sports
Module 7: Materials and Equipment for Sport
Module 8: Digital Marketing in Sport
Module 9: Sports Awards
Module 10: Leagues & Team Management
Module 11: Sports Facilities Planning & Management
Module 12: Sports Law & Risk Management
Module 13: Athlete Management
Module 14: Sports Media, Broadcasting & Journalism
Module 15: Sport Entrepreneurship
Module 16: Communication & Presentation Skills
Internships and experiential training are an integral part of the curriculum